A New Chapter for Rove Lab: Our Biggest Summer Sale Ever (Up to 70% Off)

If you've walked past our Ap Lei Chau showroom lately — or scrolled past us on Instagram — you've probably noticed something big is happening. It's true: Rove Lab is running its biggest sale ever, with up to 70% off every sofa in the lineup until August 10.

A sale this big deserves an honest explanation. So here it is.

Why the biggest Rove Lab sale ever?

Our showroom had one job: prove that Hong Kong wanted modular sofas that are genuinely comfortable, genuinely affordable, and genuinely easy to move into a Hong Kong flat. Mission accomplished — and then some.

So we're starting our next chapter. From mid-August, Rove Lab goes online-first: same sofas, same lifetime warranty, same fast local delivery — with pop-up spaces and partner locations around the city instead of one fixed address. Less rent means more of your money goes into the sofa, not the storefront.

The sale is our way of celebrating the showroom era properly: every display piece and every box in the warehouse is priced to go.

The deals, plainly

• M3 Collection — our compact, apartment-friendly line. Loveseats, three-seaters and sectionals, now up to 70% off.
• M1 Collection — the premium line with deeper seats and plusher cushions, also heavily reduced.
• Add-ons — ottomans, extra modules and covers to grow the sofa you already own.

Every sofa still ships with modular assembly (no tools, no drama), paw-resistant and liquid-resistant fabric, and our lifetime warranty. Sale price, full promise.

Try before you buy — all over Hong Kong

Here's the part most people don't know: you can already sit on a Rove Lab sofa in cafes, pet-friendly spaces and fitness studios across the city. Our partner spaces from Sheung Wan to Sham Shui Po have Rove Lab sofas in daily use — arguably a tougher test than any showroom floor.

Find your nearest spot on our locations page, order a coffee (or a puppuccino), and take your time. That network keeps growing after August, and we'll be introducing each partner space on this blog in the coming weeks.

What changes — and what doesn't

Changes: one fixed showroom becomes many partner spaces and pop-ups. That's it.

Doesn't change: the sofas, the colours, the lifetime warranty, delivery across Hong Kong, our return policy, and the team answering your DMs. Ordering stays exactly the same at rovelab.hk.

FAQ

How long does the sale run?

Phase one runs until August 10. Stock is genuinely limited — display pieces and warehouse stock only, and popular colours are moving fast.

Is Rove Lab leaving Hong Kong?

No — the opposite. We're reinvesting what we used to spend on rent into products, delivery and partner spaces. Online ordering, delivery and warranty support all continue without interruption.

Can I still see the sofas in person after the showroom era ends?

Yes. Our partner locations across Hong Kong Island and Kowloon display Rove Lab sofas every day, and pop-ups are coming later this year. Check the locations page for addresses and hours.

Do sale sofas have the same warranty?

Yes — every sofa, sale or not, carries the same lifetime warranty.

What if I need help choosing a configuration?

Message us via the contact page or Instagram DM — we'll help you plan a layout that fits your flat, down to the centimetre.

Thank you, Hong Kong, for an amazing showroom chapter. The next one is even better — and it starts with the best prices we've ever offered. Shop the sale before August 10.